I watch the sun rise
As I’ve done so many times
Ah! So much beauty.
Geek who loves computers

Tonight’s haiku:
Along the sidewalk
My steps echoing loudly
Now the night has win
Ok, so in geek circles, this is one of the biggest bits of news in ages. Perhaps only dwarfed by Spiderman getting removed from the MCU. Perhaps I’ll touch on that later.
Anyway, there are several things I want to unpack. However, if you’re not up-to-date on this turn, give Looper’s look at this 4 minutes of your time.
So, that being said, and with a dearth of plot details, here’s what I have to say.
First, as Neo and Trinity both die in Matrix: Revolutions and there is a solid messianic theme to the series, I wonder if they we’ll take on the Christian concept of resurrection. I’m not too sure how else to handle this. I have seen (and it’s mentioned in Looper’s video) that there’s some talk of a younger actor playing Morpheus. I don’t see how they’d play that out with the contemporarily aged Keanu Reeves and Carrie-Anne Moss. I guess we could play out some time-travel thing, but that could be too much of a stretch.
Personally, I’d like to see some deeper exploration of the Merovingian and Persephone, the Key Maker, and the residents of Zion. But especially the Merovingian and Persephone. There’s so much laden within there. Persephone, kidnapped daughter of Demeter, harbinger of spring. Merovingian, the name of a ruling family of 5th to 7th century Franks. And, for characters like this, the name meaning tells us a great deal.
So, what do you hope/wish this movie will cover? Or do you wish the whole thing would be done? Let me know!

In this morning’s rain
I remember these flowers
From yesterday’s sun

Capturing sunlight
Feeding it back to our soul
Watching an osprey

The air is cooler
I’m moving through the evening
Beauty gazes out
I just stumbled on Chris Chalmers (via this video, of all things). Chris was a DJ on a couple of local (Seattle) radio stations. Having helped many folks with their digital presence, I fully get what he’s talking about in this video. Short-term marketing, much less short-term thinking, doesn’t work. Not in the long run at least.
Marketing should be a well thought out and well planned element of your business. Strategic thought, analytics, and deliberate execution all play a part in building the long-term business.
I’ve seen too many folks expect a website, Twitter/Facebook/Instagram account to come in and rain money. 9 times out to 10 (99 times out of 100?) it’s not going to work. Regular focused posts, thoughtful interaction and the well timed/placed promotion are what gets you there. You should consider this to be a multi-year long initiative.